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Services & Products

Brainstair

New! We know where you are looking at and we know what is you are feeling about it. Neuromarketing at its best!

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MSCI_P Face recognition

Face recognition

Facial mapping and analyzing the customer’s emotions toward your brand/ad

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S4S UNIQUE!

Mystery shopper model to connect the salesmanship to sales, and improve it

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POS

Monitoring the point of sale. Measuring the appearance on the shelf. Out-of-shelf exhibits effectiveness measurements

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Category Research – Buying Decisions Making

Category researches that combine observing and asking

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EFFECTIVENESS OF PACKAGING

Examining the effectivity of the package on a shelf (visibility, Prominence and call to action)

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Effectiveness of shelf visibility

Examining the connection between visibility and sale buying action

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THE CUSTOMER BUYING JOURNEY

Psychological observation on the customer journey at point of sale

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CONCEPTS Test

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Packaging research

Measuring the effectiveness of package visibility on shelf, Call to action and prominence

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Mystery shopper

5 Special models for measuring and improving the customer experience at the store

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Sectors Surveys

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TOOLBOX


S4S – Improving sales with a special mystery shopper model

Ethnographic research – Know your customer

Qualitative research – focus groups, in-depth interviews and ethnographic research

Eye Tracking – Cutting-edge technology to monitor and map the Consumer’s emotional activity

Telephone surveys (CATI)

Face to face interviewing / field surveys – Face to face interviewing at sale points

In the moment – Promoting surveys at any given place or time in order to evaluate real time status

Face recognition – Advertising and attractive assessment measures the degree of visibility through the emotions they arouse

Online interviewing via Panel’s View – our Internet respondents panel

Hidden/visible observations

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Zones

  • Retail Environment & Mystery Shopper
  • Customer Experience
  • Consumer behavior and attitudes
  • Monitoring & Evaluation
  • Marketing & Advertising Affectiveness Surveys
  • Fieldwork & Data collecting
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